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Cella Ford - Trusted Committed Proven

At Cella Ford you find the best selection of new Ford vehicles and quality used cars, Trucks and SUVs in Eastern North Carolina. And you can buy with total confidence knowing that we stand behind every one of them, with everyone from our management team to our award winning service department.

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Welcome to Cella Ford

Cella Ford Inc., the Ford dealer in New Bern, North Carolina offers new Ford Cars, Trucks, SUVs and Crossovers. Search for all new Fords, including C-Max, Edge, Escape, Expedition, Explorer, F-150, F-250 SD, F-350, F-450, Flex, Fiesta, Focus Hatchback, Focus Sedan, Fusion, Fusion Hybrid, Mustang, Mustang Boss 302, Mustang Shelby GT 500, Transit Connect, Transit and Taurus. Find your dream car in our Ford showroom of cars, trucks, SUVs and Crossovers or search our new Ford inventory to see what is on our lot, get new car pricing and free Ford price quotes. View our used car inventory, including our Certified Pre-Owned Ford vehicles. While Cella Ford proudly serves New Bern and Craven County, we also have loyal customers in Pamlico County, Jones County, Lenoir County, Carteret County and Onslow County.

Latest News and Events

Cella Ford wins 2014 Presidents Award from Ford Motor Company.

For the second time in three years, Cella Ford has won the prestigious Presidents Award from Ford Motor Company. This award recognizes superior customer service, sales excellence and expertise in the service area....more

HSN and Ford are partners in a ground breaking program

Ford and HSN bring value pricing to viewers through a ground breaking partnership....more


The new Ford F-150 is also the only full-size, light-duty truck in the industry to earn the governments highest possible 5-star rating for the driver and passenger for all crash test modes and cab configurations SuperCrew, SuperCab and Regular Cab....more

Cella Ford

We are a full service Ford dealer but we also carry a huge inventory of used vehicles including Chevrolet, Kia, Nissan, Hyundai, Volvo, Toyota, Honda, Toyota Lincoln, Mercury, GMC, Lexus, Mercedes-Benz, BMW, Audi, Mazda and many certified used cars. We always offer our vehicle locator service and get special vehicles like Corvette, Cobra SVT Mustang, a large selection of diesel heavy duty trucks, and luxury SUV's, Lincoln Navigator, Cadillac Escalade, Ford Expedition, GMC Yukon, Chevy Tahoe as well as many other models.

As a Blue Oval Certified dealer we offer the best service, parts and accessories for your vehicle. We will service your Ford vehicle with genuine Ford parts and our state of the art service department has only the best factory trained technicians. Come and see us at Cella Ford today.