Why Buy From Cella Ford in New Bern, NC?

At Cella Ford, we believe buying a vehicle should be a straightforward and enjoyable experience. As your trusted Ford dealership in New Bern since 1970, we've spent decades building a reputation for superior sales and service, consistently aiming to create "customers for life." Our commitment to you goes beyond the sale, encompassing a dedication to personalized service, community involvement, and a team that stands out for its experience and expertise.Value your trade to see how much your current vehicle can save you.

Experience the Cella Ford Advantage

A Legacy of Trust

For over 50 years, Cella Ford has been a cornerstone of the New Bern community. We've earned the trust of our neighbors by providing the best choices for their needs and delivering exceptional customer service. We're proven and ready to help you have the best vehicle buying experience.

Award-Winning Customer Satisfaction

Our dedication to serving Eastern North Carolina has been recognized with the prestigious Ford President's Award in both 2012 and 2014. This is the highest honor Ford bestows upon dealers of our size, recognizing those who achieve the highest levels of customer satisfaction, sales, and service performance. In fact, we are consistently in the top 10% in the nation for customer satisfaction.

Expert Team, Deeply Rooted in the Community

Our staff isn't just knowledgeable about Ford vehicles; they're your neighbors. Many of our team members boast impressive tenures, bringing a wealth of experience and a genuine commitment to serving you.

• Steve Cella, our Dealer Principal, has been a team member since 1979.
• Tom Hall, our Commercial/Fleet Manager, joined us in 1977.
• Jason Tomchesson, our General Manager, has been with Cella Ford since 2001.
• Our Service Department features Senior Master Certified Technicians like B.J. Lewis (since 2010) and Billy Beck III (since 2005), and Ford Certified Service Advisors like William Bivens (since 2016).
• In our Sales Department, you'll find dedicated consultants like Rodney Holloway (since 2017) and Rufus Gaskins (since 2005), providing consistent and reliable service.
• Even in our Parts Department, we have long-standing team members like Mike Mason, a Parts Associate since 2001.

This significant tenure across our departments means you benefit from consistent, expert advice and service from people who truly understand your needs and our vehicles.

Personalized Service and Local Expertise

We understand that buying a car is a significant decision. Our team takes the time to understand your unique needs, budget, and lifestyle, providing tailored advice and guidance. We know the local market and driving conditions, ensuring you find a vehicle that fits your life perfectly.

Comprehensive Service and Maintenance

Beyond the sale, Cella Ford offers a full-service repair shop staffed by certified technicians. Whether it's routine maintenance or specialized repairs, you can trust us to get the job done right. We offer amenities like complimentary drinks, courtesy loaners, courtesy shuttle, and free Wi-Fi for your convenience.

Flexible Financing Options

We work with various financial institutions to help you find competitive pricing and flexible financing options that meet your budget needs.

Hassle-Free Pre-Owned Vehicle Purchase

Looking for a "new to you" pre-owned vehicle? We make it easy and safe with programs like our Blue Advantage Program, designed to give you the most for your money and peace of mind wherever you drive.

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When you choose Cella Ford, you're not just buying a car; you're investing in a relationship with a dealership deeply committed to its customers and community. Come experience the Cella Ford difference today!